Rosenbluth, H.
(1994).
The Customer Comes Second.
"Everybody has ideas, some better than others. But they live in people's minds. They need to be brought out, refined, tested, and implemented. Ideas are the lifeblood of a company. The weave the fabric of its future, but they're fragile.
"Ideas come to the curious—those who ask, "What would improve our lives?" But ideas have to be nurtured and cultivated. The stifling of ideas starts when we're young and told, "Just do it and don't ask why," or "That's just the way it is." Creativity and innovation aren't emphasized enough in our schools, homes, or professional lives, but people who seek these gifts can and will find them in the right environment." (p. 156)
Rifkin, J., & Heilbroner R. L.
(1994).
The End of Work: The Decline of the Global Labor Force and the Dawn of the Post-Market Era.
"NEARLY FIFTY YEARS AGO, at the dawn of the computer revolution, the philosopher and psychologist Herbert Marcuse made a prophetic observation—one that has come to haunt our society as we ponder the transition into the Information Age: Automation threatens to render possible the reversal of the relation between free time and working time; the possibility of working time becoming marginal and free time becoming full time. The result would be a radical transvaluation of values, and a mode of existence incompatible with the traditional culture. Advanced industrial society is in permanent mobilization against this possibility." (p. 221)
Senge, P. M., Kleiner A., Roberts C., Ross R., & Smith B.
(1994).
The Fifth Discipline Fieldbook.
"People stay with roles that frustrate them because of the dynamics of the structure. Something about their own lives, relationships, or position makes each person 'right' for the part he plays. It all seems so predetermined, yet the factors that create this may, individually, be quite inconsequential. People may even be drawn into the roles which clash with their personalities. Then, horrifyingly, their personalities may change over time to match the role they have been given." (p. 412)