| Title | The Cluetrain Manifesto : The End of Business As Usual |
| Publication Type | Book |
| Pub Year | 2000 |
| Authors | Levine, R., Weinberger D., & Locke C. |
| Publisher | Basic Books |
| Keywords | dialogue, dysfunction, retribution |
| Notes |
dialogue"Conversations are where intellectual capital gets generated. But business environments based on command-and-control are usually characterized by intimidation, coercion, and threats of reprisal. In contrast, genuine conversation flourishes only in an atmosphere of free and open exchange." (p. 15) dysfunction"Every business is dysfunctional because every human is at least a little bit broken. It's not an accident. It's the human condition." (p. 156) |
