"As we conceptualize it, the organizational unconscious represents those patterns of social behavior and normative expectations that become characteristic of an organization's functioning, without its members consciously choosing them. These norms determine much of what people in organizations do, and even when patterns of behavior have outived their usefulness, people act as if they were the only ones that could possibly exist under the circumstances. 'It's just the way things are around here.' " (p. 4)